Marcus Holt
20+ years of ice fishing across 3 continents. Marcus founded FrostlineFishing with one goal: make ice fishing easy and joyful for beginners.
Since 2018, we've been on a mission to make ice fishing accessible, safe, and incredibly fun for first-timers from around the world.
FrostlineFishing.com was founded in 2018 by Marcus Holt, a lifelong ice fisherman who spent decades mastering the craft across frozen lakes in Canada, Scandinavia, and Central Asia. After years of watching friends and family struggle to get started in ice fishing — intimidated by the cold, the equipment, and the sheer "how do I even begin?" confusion — Marcus had an idea.
What if someone created a tour company that specialized purely in beginners? No judgment. No assumed knowledge. Just patient, expert-led ice fishing experiences designed to take complete novices from zero to confident fishers in a single day.
That idea became FrostlineFishing.com — and in our first season alone, we guided over 200 beginners onto the ice. Today, we've helped more than 2,400 first-timers discover one of winter's greatest joys.
Beginners guided on their first ever ice fishing experience
Guest satisfaction rating across all our ice fishing tours
Expert certified guides specializing in beginner ice fishing
Seasons of delivering world-class ice fishing experiences
Every one of our guides is certified, passionate, and specifically trained to work with first-time ice fishers. They're the reason our beginners leave smiling.
20+ years of ice fishing across 3 continents. Marcus founded FrostlineFishing with one goal: make ice fishing easy and joyful for beginners.
Former wilderness safety instructor. Elena ensures every ice fishing guest is fully briefed, equipped, and confident before stepping onto the ice.
Grew up ice fishing in the Swedish wilderness. Tom's enthusiasm is contagious — guests say he turns nervous beginners into confident ice fishers within hours.
Child educator turned ice fishing guide. Sofia designs all our family-friendly activities and has a special talent for making kids fall in love with ice fishing.
These aren't just words on a wall — they're the principles that guide every single ice fishing tour we run.
Ice fishing is adventure, not recklessness. We rigorously test ice thickness, carry full safety equipment, and brief every guest before they take a single step on the frozen lake.
We practice catch-and-release by default, leave no trace on our ice fishing sites, and actively educate guests about respecting the winter ecosystem they're visiting.
We believe the best ice fishing experience comes with deep understanding. We don't just let you fish — we teach you why the techniques work and how to do it independently.
Ice fishing is for everyone — all ages, all abilities, all backgrounds. We design our tours to be welcoming and accessible, with no judgment or "you should already know that" moments.
We never stop improving. We update our gear, refresh our training, and read every single guest review to make sure each ice fishing tour is better than the last.
At the end of the day, ice fishing should make you grin from ear to ear. We don't take ourselves too seriously — we just want you to have the absolute time of your life on that frozen lake.
From a one-guide operation on a single frozen lake to the region's most trusted beginner ice fishing company — here's our story in milestones.
Marcus Holt guides his first group of 8 beginners on Lake Charvak. All 8 catch fish. The mission is confirmed: beginner ice fishing tours are what the world needs.
Word of mouth explodes. First full season sees 340 guests and the hire of two additional certified guides. The heated shelter program launches.
Despite global challenges, outdoor ice fishing tours proved safe. We introduced smaller group sizes and contactless booking — and had our safest season ever.
Sofia Park joins the team and redesigns the family ice fishing experience from scratch. Family tours immediately become our fastest-growing category.
We guided our 1,000th beginner on their first ice fishing adventure. A party was had. Fish were caught. Tears of joy were shed. Not kidding.
We operate 5 distinct tour packages with 6 guides and a zero-incident safety record. Ice fishing for beginners has never been better — or more popular.
We hold every certification that matters for operating safe, professional ice fishing tours.
International Fishing Guides Association
All guides WFA certified & trained
Official Uzbekistan Tourism License
Leave No Trace Certified Business
$2M liability insurance policy
Top-rated ice fishing tour operator
Join the 2,400+ beginners who trusted us with their first ice fishing adventure. We promise you'll leave a convert.